The Obsession of Social Media: Instagram, Twitter, You Tube, Facebook

We are all obsessed with the social media whether that be Instagram, twitter, YouTube or Facebook. It's just the craze of knowing the world activities and what's happening around. We have made it a necessary part of our lives. Just imagine to have disturbance in your network connection of the internet just for a hour. Everybody will be like monsters begging their heads on the wall, is not it?

Yes its the level of our connectivity with it, which is not less than our obsession and craziness. 
Have you ever thought the reason of being active on Instagram, YouTube Facebook or Twitter? Just give a thought to it? Found the answer? No? Okay let me help you into it. Listen we are the creatures finding leisure in everything we have. Social media is best to spent time with. As the perception of leisure is now attached with the social media specifically. That is something to think about. Why are we so dependent on it?


Let me give you the reasons:

1. to spent our leisure time
2. to remain in touch with the world
3. stay up-to-date
4. to find entertaining and funny stuff
5. association with general networking
6. sharing the photos and videos with friends and community
7. to say your word and share your own opinion with the world
8. to meet new people
9. to research on the products and making a comparison
10. to search on what's intriguing and answer is found within just clicks

Passive networking:
One of the overwhelming reasons for the social media use is passive networking. Now understand what passive networking is. It means that the users are on social media to consume the content rather than actively involving to stories. Therefore, the use of social media is to buy products and brands still need to play their part as consider the Amazon.  

Let me take this a notch ahead and discuss it with the business approach.


Is your approach for the business if focused on the driving attention as well as the traffic?
It is important to address and marketers need to think on that it is really working for it?  How can i help in this? Let me make some points clear if you are using social media as Instagram, Facebook, Twitter or YouTube for business promotions.
  • Many marketers are spending budget and time on social media but they actually are not aligned with how people use social networks.
  • Know your audience first, and many even don't consider who their audience is. 
  • See the most used social media site.
  • The use of social media should be beyond just promotion. As the customer needs, sales and community building is to be seen.

Business Tactics 2018: Social media use for you business:

Be present when you are needed on social media. As being alive on network is absolute necessary for your customers to believe in you. Be engaged with social media visitors and be responsive

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